{"id":1798,"date":"2024-11-04T02:38:27","date_gmt":"2024-11-04T02:38:27","guid":{"rendered":"https:\/\/efectoambiental.org\/Economiaypolitica\/?p=1798"},"modified":"2024-11-06T02:38:41","modified_gmt":"2024-11-06T02:38:41","slug":"retailers-de-america-latina-deben-seguir-modelo-chino-advierte-ceo-de-vtex","status":"publish","type":"post","link":"https:\/\/efectoambiental.org\/Economiaypolitica\/retailers-de-america-latina-deben-seguir-modelo-chino-advierte-ceo-de-vtex\/","title":{"rendered":"Retailers de Am\u00e9rica Latina deben seguir modelo chino, advierte CEO de VTEX"},"content":{"rendered":"<p>La industria del comercio electr\u00f3nico en Am\u00e9rica Latina <strong>enfrenta una disrupci\u00f3n sin precedentes<\/strong> debido a la tecnolog\u00eda avanzada y la competencia de gigantes chinos como Shein y Shopee.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Mariano Gomide, CEO de VTEX (<a href=\"https:\/\/api-esp.piano.io\/-c\/607\/35418\/594881\/29531089\/818927\/7fcf4fbd370f7048499d2f8f25b02e5b\/-1\/-1?attrs=0&amp;order=0\" target=\"_blank\" rel=\"noopener noreferrer\">VTEX<\/a>)<\/strong>, advierte a <em>Bloomberg L\u00ednea<\/em> que las empresas de e-commerce deben adaptarse a la inteligencia artificial y adoptar modelos chinos para sobrevivir.<\/p>\n<p>&nbsp;<\/p>\n<p>Aunque la plataforma ha crecido en ingresos, sus acciones permanecen estancadas, reflejando <strong>una crisis m\u00e1s amplia en tecnol\u00f3gicas medianas en EE.UU.<\/strong> A pesar de esto, VTEX ha cumplido y superado sus promesas de crecimiento, destacando su enfoque en la rentabilidad sostenible.<\/p>\n<p>&nbsp;<\/p>\n<p>La influencia de los gigantes chinos: \u00bfuna amenaza o una oportunidad?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La industria del comercio electr\u00f3nico en Am\u00e9rica Latina enfrenta una disrupci\u00f3n sin precedentes debido a la tecnolog\u00eda avanzada y la competencia de gigantes chinos como Shein y Shopee. &nbsp; Mariano Gomide, CEO de VTEX (VTEX), advierte a Bloomberg L\u00ednea que las empresas de e-commerce deben adaptarse a la inteligencia artificial y adoptar modelos chinos para [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[2740,2742,2739,2741],"class_list":["post-1798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia","tag-advierte-ceo-de-vtex","tag-mariano-gomide","tag-modelo-chino","tag-retailers"],"featured_image_urls":{"full":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014.jpg",558,270,false],"thumbnail":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014-150x150.jpg",150,150,true],"medium":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014-300x145.jpg",300,145,true],"medium_large":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014.jpg",558,270,false],"large":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014.jpg",558,270,false],"1536x1536":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014.jpg",558,270,false],"2048x2048":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014.jpg",558,270,false],"yarpp-thumbnail":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/11\/image014.jpg",120,58,false]},"author_info":{"display_name":"admin","author_link":"https:\/\/efectoambiental.org\/Economiaypolitica\/author\/admin\/"},"category_info":"<a href=\"https:\/\/efectoambiental.org\/Economiaypolitica\/category\/economia\/\" rel=\"category tag\">Economia<\/a>","tag_info":"Economia","comment_count":"0","_links":{"self":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts\/1798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/comments?post=1798"}],"version-history":[{"count":1,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts\/1798\/revisions"}],"predecessor-version":[{"id":1800,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts\/1798\/revisions\/1800"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/media\/1799"}],"wp:attachment":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/media?parent=1798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/categories?post=1798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/tags?post=1798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}