{"id":588,"date":"2024-07-11T00:49:15","date_gmt":"2024-07-11T00:49:15","guid":{"rendered":"https:\/\/efectoambiental.org\/Economiaypolitica\/?p=588"},"modified":"2024-07-11T00:49:15","modified_gmt":"2024-07-11T00:49:15","slug":"youtube-el-gigante-mediatico-poco-valorado","status":"publish","type":"post","link":"https:\/\/efectoambiental.org\/Economiaypolitica\/youtube-el-gigante-mediatico-poco-valorado\/","title":{"rendered":"YouTube, el gigante medi\u00e1tico poco valorado"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>La valoraci\u00f3n de US$2,3 billones que le atribuyen los inversores a Alphabet Inc. (GOOGL) se soporta principalmente en el hecho de que Google es el gigante de las b\u00fasquedas en Internet e innovador de la inteligencia artificial, sin embargo, un informe de Bloomberg revela que esa enorme cifra subestima el verdadero valor de YouTube.<\/p>\n<p>&nbsp;<\/p>\n<p>Seg\u00fan los analistas del banco de inversi\u00f3n Needham &amp; Co., la unidad de streaming de Alphabet Inc. es una de las empresas de medios de comunicaci\u00f3n m\u00e1s significativas del mundo, pues vale al menos US$455.000 millones, 50% por encima de la capitalizaci\u00f3n burs\u00e1til de Netflix Inc. (NFLX). YouTube tiene una cuota dominante y creciente en el streaming, por lo que se espera que los ingresos publicitarios de la plataforma crezcan casi un 17% hasta los US$37.000 millones en 2024.<\/p>\n<p>&nbsp;<\/p>\n<p>Sin embargo, por la estructura de Alphabet, los negocios dispares no reciben suficiente cr\u00e9dito, especialmente YouTube, argumentan los analistas. \u201cExiste este valor oculto en YouTube que la gente no puede negociar por separado, por lo que est\u00e1 atrapado en Google en un conglomerado que tiene un mont\u00f3n de otros riesgos\u201d, dijo Laura Martin de Needham en una entrevista.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; La valoraci\u00f3n de US$2,3 billones que le atribuyen los inversores a Alphabet Inc. (GOOGL) se soporta principalmente en el hecho de que Google es el gigante de las b\u00fasquedas en Internet e innovador de la inteligencia artificial, sin embargo, un informe de Bloomberg revela que esa enorme cifra subestima el verdadero valor de YouTube. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":589,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_crdt_document":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[284],"tags":[815,816,821,818,819,820,817],"class_list":["post-588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mercados","tag-alphabet-inc","tag-googl","tag-laura-martin","tag-needham-co","tag-netflix-inc","tag-streaming","tag-youtube"],"featured_image_urls":{"full":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212.jpg",558,270,false],"thumbnail":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212-150x150.jpg",150,150,true],"medium":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212-300x145.jpg",300,145,true],"medium_large":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212.jpg",558,270,false],"large":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212.jpg",558,270,false],"1536x1536":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212.jpg",558,270,false],"2048x2048":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212.jpg",558,270,false],"yarpp-thumbnail":["https:\/\/efectoambiental.org\/Economiaypolitica\/wp-content\/uploads\/2024\/07\/image02212.jpg",120,58,false]},"author_info":{"display_name":"admin","author_link":"https:\/\/efectoambiental.org\/Economiaypolitica\/author\/admin\/"},"category_info":"<a href=\"https:\/\/efectoambiental.org\/Economiaypolitica\/category\/mercados\/\" rel=\"category tag\">Mercados<\/a>","tag_info":"Mercados","comment_count":"0","_links":{"self":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts\/588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/comments?post=588"}],"version-history":[{"count":1,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts\/588\/revisions"}],"predecessor-version":[{"id":590,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/posts\/588\/revisions\/590"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/media\/589"}],"wp:attachment":[{"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/media?parent=588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/categories?post=588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/efectoambiental.org\/Economiaypolitica\/wp-json\/wp\/v2\/tags?post=588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}